Doen Dresses Doen Joan Maxi Button Down Dress New Nwt Color: Black Size: M Doen Black Satiny Floral Krista Mini Dress The Curatorial Dept. The little black dress (LBD) was popularizedand effectively invented as a modern fashion stapleby French designer Coco Chanel in 1926. At a time when black was largely associated with mourning, Chanel introduced The first little black dress designed by Coco Chanel ushered in the long reign of a fashion staple.